Gearing Up to Sell Maintenance Agreements, Inspection Programs, and Service Intervals-Gearing Up to Sell Maintenance Agreements, Inspection Programs, and Service Intervals

Gearing Up to Sell Maintenance Agreements, Inspection Programs, and Service Intervals

Video Transcription

Video Summary

This video is an overview of strategies for dealerships to sell more maintenance agreements, service intervals, and individual inspection programs. The speaker, Rob Stinson, has extensive experience in the capital goods industry and offers tips on structuring and organizing the dealership to sell more service products. He emphasizes the importance of commitment and communication from the dealership's management to the employees. Stinson suggests ways to incentivize employees to sell these service products and provide them with the necessary training and resources. He also discusses the benefits of selling service products, such as increased profitability, customer satisfaction, and improved asset value. Stinson provides examples of successful service programs implemented by other dealerships, and outlines the steps involved in executing these programs. The focus is on providing top-notch service to customers and building stronger relationships with them.

Keywords

strategies for dealerships

selling maintenance agreements

selling service intervals

selling individual inspection programs

structuring dealership

organizing dealership

incentivizing employees

training and resources for employees

benefits of selling service products