Determining the Right Size Rental Fleet For You-Determining the Right Size Rental Fleet For You

Video Transcription

Video Summary

The video transcript is a presentation by Larry Neuber, an expert in the equipment rental industry. He discusses the importance of rental fleets and how dealers can make their rental departments more profitable. Neuber explains that rental is a key delivery system for manufacturers and how rental companies focus on their customers' needs and desires. He emphasizes the importance of understanding the characteristics of different types of equipment and how they contribute to the overall revenue and profitability of a rental fleet. Neuber explains the concept of rent-to-sell and rent-to-rent fleets and how they can be used to generate revenue and cash flow. He also discusses the impact of fleet mix on the profitability of a rental fleet and the importance of measuring financial utilization. Neuber provides examples and guidelines for determining the ROI of different types of equipment and offers recommendations for dealers looking to improve the performance of their rental fleets. Overall, the presentation provides insights and strategies for dealers to effectively manage and grow their rental businesses.

Keywords

Larry Neuber

equipment rental industry

rental fleets

profitability

rental departments

customer needs

revenue

rent-to-sell

rent-to-rent

ROI